| Hotels are increasingly looking to find new and | | | | surround attractions, giving visitors and casual callers |
| innovative ways to market their hotel and services | | | | additional information, making the hotel the perfect |
| offered at the hotel from spa to beauty treatments, | | | | choice. |
| now they are investing in digital posters for up selling | | | | Using digital posters in street located hotels such as in |
| of their services. | | | | Morecambe and Bridlington can inform potential |
| How many times have you been to a hotel and | | | | guests of the room décor and the potential quality |
| found all the information you need for the | | | | of the accommodation, especially when the hotels |
| surrounding areas as well as what to do during your | | | | have restaurants as the most profitable menu |
| stay? I for one have seldom found this, this is why | | | | products can be sold to visitors with mouth watering |
| once we find a good standard of hotel we like we | | | | pictures and this could possible help fill the restaurant |
| keep going back to it, as it is the unique touches that | | | | as well as the hotel and will set the forward thinking |
| makes each stay memorable. | | | | hotels apart from the stuck in the mud hotels who |
| We once stayed at the Hyatt Regency Hotel in | | | | don't believe in investing, this could also be reflected |
| Jersey City, on checking in we where told their was | | | | on the quality of the hotel |
| a wedding above our room and suggested to change | | | | Then a larger digital solution (digital menu board) could |
| room at no extra cost, we agreed and what a room | | | | welcome the guests at the reception area, here |
| - it had an 180 degree view of New York's skyline, | | | | images of the hotel enforcing the quality of the |
| we have been back three times on business and | | | | establishment with the guests. These dynamic menu |
| they now ask if we want the same room, we | | | | boards start at 40" and go to a massive 72" screen |
| always say yes! | | | | compared to the digital poster that starts at 17" and |
| Now hotels are deploying a range of digital menu | | | | goes up to 40 ". |
| boards and digital posters to sell to new guests as | | | | Both have an internal media player so there are |
| well as returning ones. These innovative hotel chains | | | | almost zero installation costs, you just need to |
| are moving with technology and are using high | | | | create the content and you are ready to launch your |
| definition images and video of their hotel and | | | | digital signage campaign. |